BostonBruins.com - When Gregory Campbell accepted the Ice Bucket Challenge sweeping social media last Friday, he voiced support for Pete Frates and ALS awareness, then doused himself with a large bucket of ice water.
Campbell then naturally passed the challenge on to his Bruins' teammate, Brad Marchand, giving him 24 hours to complete the challenge. Marchand then challenged Torey Krug, who kept it going, and it's still making its way through the team and beyond.
The #IceBucketChallenge has been spreading on Twitter, Facebook, Instagram and across the Internet to help raise awareness for ALS (Amyotrophic Lateral Sclerosis), also known as Lou Gehrig's disease.
Pete Frates, a Beverly, Mass. native and former captain of the Boston College baseball team, was diagnosed with ALS in 2012. There is currently no cure for the disease.
Since then, along with family, friends and supporters, Frates has made it his mission to help raise awareness and fight for a cure.
While it appears that ice bucket challenges have been implemented in a variety of ways for various charities (pro golfers like Rickie Fowler began doing the challenge in late June, daring others to accept the challenge or donate $100 to their charities), the one honoring Frates is to inspire others to learn more about ALS and make donations to aid in the fight to find a cure for ALS.
Here's the gist: when challenged, you accept, dump a freezing cold bucket of ice over your head (because who doesn't want to do that on a hot summer day?) and challenge others to carry on the act within 24 hours, while urging all to donate and learn about ALS.
ALS patients like Frates have trouble sensing hot and cold and regulating their body temperatures, so dousing themselves with a cold bucket of ice isn't at the top of the list. In a sense, the challenge represents something they have lost to the disease. ALS causes the voluntary muscles of the body to rapidly weaken and waste away. Those diagnosed often live three to five years after the onset of symptoms.
Gehrig was diagnosed with ALS in 1939, and the fight still continues to find a cure.
Campbell took on the fairly simple challenge from a close friend of Pete's, and has gotten his Black and Gold teammates on board with the cause as a result.
It's not so much about the ice bucket dumping, though. That's the conversation starter. It's more about the challenge's spread, the knowledge formed about ALS, and donations that hopefully come with it.
"It just seemed like a great thing to bring awareness to ALS, and also to allow Pete — who I’m sure is suffering — and his family to know that there are a lot of people out there who care about him," Campbell told BostonBruins.com. "He obviously has a lot of friends in the community.”
“I don’t know how far it’s going to go, but I know that obviously, the Bruins are a huge part of the community in and around Boston, and hopefully the awareness that this raises — just by getting it out on social media — will help tremendously with the cause.”
To learn more about Pete Frates and ALS, and to support the cause, visit his website at PeteFrates.com by clicking here. Stay tuned to this page on BostonBruins.com as the Bruins continue to accept the challenge.
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